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May 10, 2012 / The_Mike_Johnson

Larry from Quaker Oats Gets a Makeover

Photo via katerha

Did you know that the Quaker man that  appears on the Quaker Oatmeal box is named Larry? According to the Wall Street Journal article the makeover includes:

– Larry’s hair will be slightly shorter

– Larry will lose five pounds from his face and chin

– The logo will not have the white background but will be red and have a band of gold below “sugesting a seal of quality”

Why the change? According to Michael Connors, “The goal is not to have anyone notice that he is different.”

 

 

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