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February 22, 2010 / The_Mike_Johnson

Seth Godin and Steven Pressfield at Borders Bookstore NYC

Seth Godin and Steven Pressfield appeared at Borders Time Warner in New York.

Since I am a Seth Godin fan and attended his presentation at FIT back in January, I was really excited to attend a discussion between Godin and Steven Pressfield, author of The War of Art, The Legend of Bagger Vance, Gates of Fire, Tides of War to name a few. In Seth’s most recent book, Linchpin, he cites Pressfield’s, The War of Art being a big influence. I read the War of Art a few years ago and copied various pages when I need inspiration to get me through any large project that is hitting me with roadblocks. It is a great companion book to Linchpin.

Some of the things covered during the discussion:

– Whatever you are most resistant to, afraid of, that is the thing your soul needs to do.

– Turning Pro – if it is raining outside the pro will go out and train in the rain.

– Call to action is to decide.

– The Resistance will encourage you to do something brave knowing that it will not happen/come true.

– The pain of NOT doing it becomes greater than doing it.

– The resistance gets stronger as you get closer to the goal.

After the discussion was over both authors held a book signing and Mr. Pressfield was gracious to sign a copy for me that I gave to a friend of mine with the hopes that he can win his creative battles.

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Gary Vaynerchuk and Robert Scoble Discuss Business and Social Media

Ray Jordan on Johnson & Johnson’s Social Media Strategy

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JetBlue’s Social Media Strategy with Jenny Dervin

David Meerman Scott, Author of Real-Time Marketing and PR

John Jantsch, author of Duct Tape Marketing and The Referral Engine

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