The Top Six Mobile Shopping Activities While Shopping In Store
An interesting graphic can be found in the August 5 eMarketer article, “Smartphone Users Really Don’t Want Stores Stalking Them. ” The top six leading activities conducted on mobile shopping apps while shopping in store are:
1. Check other retailer prices
2. Coupons or discount offers
3. Product reviews
4. Research product info
5. Manage coupons
6. Locate item at another store
What mobile shopping activity do you do while at the store?
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